HAUS PICKLEBALL (FOUNDER: 2023-PRESENT)
• Develop and maintain hauspickleball.com using Wordpress CMS
• Management of social media (Buffer)
• Coordinate, script and perform interviews with pro athletes, builders, league executives, media personalities, entrepreneurs (Zoom)
• Record, edit, export, and publish video content to YouTube and social platforms
• Write and post written articles and updates to website
• Film local interviews with pickleball community using DSLR/Rode equipment
• Photograph local events using DSLR equipment
• Develop graphic design content to accompany feature pieces and for use within video content
• Develop and maintain healthy network with pickleball community
• Track and analyze analytics using Buffer and Wordpress
CONSTRUCTION FOUNDATION OF BC (COMMUNICATIONS ASSISTANT: 2023-PRESENT)
• Produce multimedia content for Construction Foundation website, marketing materials
• Direct and implement management of social media (Loomly, Hootsuite)
• Draft press releases and develop interest piece features for website
• Distribute and post web articles and updates (Wordpress, Elementor)
• Develop graphic design content for web and social media platforms
• Liaise with department staff on a daily basis
• Manage internal content using Microsoft suite of products (SharePoint, Teams)
RUGBY CANADA (COORDINATOR, MEDIA & COMMUNICATIONS: 2021-2022)
• Support communications manager with media requests relating to National Team programs and Rugby Canada operational updates
• Management of Rugby Canada Social media channels (Twitter, Instagram, Facebook,
LinkedIn, YouTube, rugby.ca)
• Content creation supporting Rugby Canada’s public facing communications channels,
with an emphasis on High Performance National team programs.
• Support marketing with development of communications content and promotional media opportunities for high-priority events
• Develop and distribute media advisories, releases and other communications as required
• Work collaboratively with the commercial department to develop and deliver on commitments to key sponsors and stakeholders
• Video capture and editing for web, social media channels, and dedicated Rugby Canada promotional initiatives
• Daily use of Adobe Creative Suite, Sprout Social, CMS
CONSTRUCTION FOUNDATION OF BC (COMMUNICATIONS ASSISTANT: 2019-2021)
• Produce multimedia content for Construction Foundation website, marketing materials
• Direct and implement management of social media
• Draft press releases and develop interest piece features for website
• Distribute and post web articles and updates
• Develop graphic design content for web and social media platforms
• Develop collateral for third-party organizations and affiliates
• Liaise with department staff on a daily basis
• Collaborate in an office environment
PACIFIC FC(MANAGER, DIGITAL PLATFORMS & SOCIAL MEDIA: 2018, 2019)
• Support club’s marketing, sales and communication teams
• Develop content using Adobe Creative Suite CC
• Manage club social media accounts
• Produce written articles for team website (profile/interest pieces)
• Analytics; Track and report on site and social media metrics
• Assist with production of press releases and game notes
• Act as club photographer for training, merchandise requirements
• Coordinate graphic design and video projects
FC EDMONTON(TEAM COMMUNICATIONS: 2015-2017)
• Develop and distribute press releases and game notes for local, national and international audiences
• Coordinate requests received from Canada Soccer, MLS, NASL, USL, NCAA and CIS/USPORTS
• Media liaison for requests involving players, coaches and front office
• Develop content using Adobe Creative Suite CC, Microsoft Office
• Manage club social media accounts (Instagram, Twitter, Facebook)
• Website analytics; Track and report on site metrics (Meltwater Analytics)
VICTORIA HIGHLANDERS FC(COMMUNICATIONS MANAGER: 2013-2015, 2017, 2018)
• Produce multimedia content for team website, marketing materials
• Direct and implement management of Highlanders social media
• Write game recaps and feature stories in Canadian Press Style
• Distribute media releases and web releases
• Liaise with department staff, coaches, players and media on a daily basis
• Collaborate in an office environment
UNIVERSITY OF VICTORIA VIKES (INTERN, GAME-DAY ASSISTANT, COMM. ASSISTANT: 2011-2014)
• Assist in management of Vikes social media strategy
• Develop strong working relationships with department staff, coaches, student-athletes and media
• Website management (SideArm Sports CMS)
• Assist with Canada West and CIS mandated results reporting
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EDUCATION
• Royal Roads University (Bachelor of Arts, Professional Communications - In Progress)
• Camosun College (Diploma, Applied Communication - 2012)
• Kwalikum Secondary School (Dogwood Diploma - 2007)
EVENTS & MAJOR TOURNAMENTS
• 2022 Canada Women’s Rugby Sevens (Social Media)
• 2021, 2022 HSBC Canada Rugby Sevens (Social Media & Communications)
• 2019 Rip Curl Surf’s Up for Autism (Photography, SUPA Society)
• 2019 Ronald McDonald House BC Golf Invitational (Photography, RMHC)
• 2019 Hope and Health Vancouver Island Soccer Camp (Photography, Hope and Health)
• 2019 Rip Curl Pro National Championships (Communications, Surf Canada)
• 2017, 2018 Rip Curl Pro Tofino (Media Assistant, Rip Curl)
• 2018, 2019 Surf Canada National Championships (Communications, Surf Canada)
• 2016 FIFA Women’s World Cup (Production Spotter, FOX Sports)
• 2014 Highlanders FC International Friendly vs. Rangers FC (Communications, Highlanders FC)
• 2014 CIS/U SPORTS Men’s Basketball National Championships (Communications, University of Victoria)
• 2013 Premier Development League Final Four Championship (Communications, Highlanders FC)
• 2012, 2013, 2014 Ryan O’Byrne NHL Charity Camp (Media Production, ROCC)